The best bars form bonds.

In today’s world, smartphones have become the primary way people connect with each other. OBC Media is comprised of bar professionals, digital media and content professionals, and project managers who can create customized solutions to help you reach your customers and meet your business goals.

And your job is to run a bar, not become an app developer. Our mobile app solutions are simple and purpose-built to address the realities of today’s marketplace and consumer behavior:

    1. Get listed in our app, or get a custom app for your bar
    1. Get active promotion of your bar, and
    1. Get the tools to find new customers and retain them

…all for less then the price of a website!

75%

of online users access online information through mobile

67%

of users say push notifications – real-time notifications delivered to their phones’ home screen– would convince them to visit a local establishment

7x

That’s how much more it costs to get a new customer than it costs to retain an existing customer. 5% increase in customer retention can increase profits by 25% to 125%

Get your own customized app for your bar

Almost every bar is on Facebook, Twitter, and/or Instagram; these platforms can be a great way to market your bar. But all of them require your customer to take action: that means visiting social media, scroll through and, if you’re lucky, see your latest post.

With your own app, you can proactively reach out to customers by sending push notifications that will alert them on their smart phone’s home screen. In an increasingly competitive and crowded market, having your own app in the Google Play and iTunes stores will separate you from the competition and allow you to actively engage with your customers.

Features:

    • App is listed under your bar’s name in the Google Play and iTunes stores
    • Bar greeting page
    • Virtual loyalty program
    • Food menu page
    • Beer menu page
    • Custom pages
    • Event calendar page
    • Location map (with directions)
    • Push notification (promote events, happy hour, when you tap a new beer…the options are endless!)

Customized Loyalty Program

Repeat customers account for 80% of most small business revenue. Loyalty programs are a great way of adding value to customer visits and giving them a reason to return in the future. A well run loyalty program also allows you to review data collected from your users to customize offers and get insight into customer behaviors.

– 90% of mobile users who have joined mobile loyalty programs feel they have gained value from them

– 62% of consumers don’t believe that the brands they are most loyal to are doing enough to reward them.

– 95% of people who enrolled in a mobile loyalty program said they were likely to continue using it.

Push Notifications

Push notifications let your app notify a user of new messages or events even when the user is not actively using your application. Push notifications reach users who have installed your app by appearing on their phone screen like an SMS text message. When the user taps the notification, they are sent to your application. Notifications can be sent to all users, such as a happy hour special, or sent to just a subset of users, to give personalized information.

Push notifications provide useful reminders that users need, offering them unique value from the app without the user having to open it. They can do a lot of things; for example, they can show happy hour specials, offer a one time coupon, or let a user know about an event, such as a live music performance.

– 90% of push notifications are read within 3 minutes of being received

– Users can be placed into groups for targeted notifications

– Notifications can target users based on their location

CONTACT US

Get an app demo and mockup on us!
Send as much information as possible and we’ll show you what it can look like. Free!

OUR CLIENTS

Here is a sampling of our latest work